About
The PickUp USA concept began in 2011 because playing basketball at gym facilities became a hassle. PickUp USA took 5 years to refine the system, processes and brand before franchising in 2016. PickUp USA delivers an unparalleled gym experience to our customers.
PickUp USA Fitness Clubs are full-service basketball-focused gyms offering group and private basketball training, pickup basketball games with referees, full weight and cardio rooms, lounges, retail and more.
PickUp USA is the only basketball-focused fitness club in existence, which provides a tremendous opportunity for our clubs to serve this market.
Offers the following services:
- Pickup basketball with referees
- Group training
- Court rentals
- Private training
- Weight and cardio rooms
- Retail merchandise
Streamlined Operating Model
- Plug- and-play, refined and simple operating model
- Less than 10 total employees needed to run a PickUp USA
- Passionate staff that love fitness and basketball are naturally attracted to PickUp USA
- Polished marketing, sales, and operating processes allow your gym to operate seamlessly 365 days/year
- Established relationships with reputable suppliers and vendors:
- Gatorade
- SportCourt
- Wilson Basketball
- StarTrac
- ClaytonKendall
- Minimal inventory management with simple processes for ease of operating
- Bottom-line: A polished operating system allows you to have fun, interact with customers, and grow your business!
Statistics You Will Benefit from as a PickUp USA Owner
- Over 55 million people belong to a gym
- Over 23 million participate in basketball activities
- In 2014, total U.S. health club revenues increased 7.4% to $24.2 billion (data from IHRSA).
- The demographics for PickUp USA clubs’ customers are diverse with services for men, women and children as young as 5 years old; and skill levels from beginners to experts.
Training and Support
PickUp USA provides pre-opening, grand opening and on-going support.
Pre-Opening
- Comprehensive guidance from the day you sign your franchise agreement through your grand opening
- Assistance with site-selection
- Support with club layout, design and construction
- Comprehensive 8 day training at our headquarters in Irwindale, CA for you and your two managers
- Pre-Open marketing support
Grand Opening
- On-site support for 5 full days during your grand opening from a senior member of our corporate team to ensure your grand opening is seamless and super successful
- On-site coaching and guidance for your entire team for the days just before and after your grand opening
- Grand opening marketing training and support to ensure a healthy buzz is generated regarding the opening of your new gym.
- Coordination with vendors to provide events and giveaways during your grand opening, and align your brand with other large brands, including Gatorade and SportCourt.
On-going Support
- You’ve launched your business. Congratulations! Now that the celebration is over, we can get down to business helping grow and develop your club. Consistent, continuous, on-site, telephone and email support will be with you during your entire journey.
- Unlimited access to our “Brand Standards Manual” that will provide guidance on various aspects of your operations
- Ongoing coaching and development from our leadership team
- Marketing, finance, and operational support from our leadership team
- We own and operate clubs ourselves, and if you’re going through it, we’ve been through it too, and are here to help you every step of the way
Interested in opening a PickUp USA in your area?
Fill out the inquiry form, and PickUp USA will email you additional details on qualifications for being awarded a PickUp USA Franchise.
Discount: In honor of those who have served in the military and military families, PickUp USA offers a 15% discount off the franchise fee to qualified veterans.