WSI Digital Marketing was founded in 1996 and has a network of consultants that spreads across more than 87 countries and six continents, providing digital marketing services to small and medium-sized businesses. WSI is based in Toronto, Ontario, and has a total investment range of $65,000 - $85,000. Prospective franchise owners are asked to have a minimum net worth of $250,000 and minimum of $50,000 in liquid assets.