Guthrie's Chicken Fingers

Own a Guthrie’s Franchise

Guthrie’s offers entrepreneurs the opportunity to become part of America’s original chicken finger restaurant concept. With a history dating back to 1965, the brand has spent decades developing a simple approach centered on chicken fingers, signature sauce, fries and Southern hospitality. :contentReference[oaicite:0]{index=0}

America’s Original Chicken Finger Concept

Guthrie’s began when Hal Guthrie opened a drive-in restaurant in Haleyville, Alabama, in 1965. Chicken fingers were introduced in 1978, and in 1982 the Guthrie family simplified the menu at its Auburn restaurant to focus on chicken fingers and its signature sauce. According to the company, this marked the birth of the chicken finger-only restaurant concept. :contentReference[oaicite:1]{index=1}

Today, Guthrie’s continues to build on that heritage with a straightforward concept and a commitment to serving fresh, hot and fast food. The simplicity of the concept is intended to help the brand deliver an efficient customer experience while maintaining its focus on its signature menu. :contentReference[oaicite:2]{index=2}

Why Guthrie’s?

Guthrie’s brings 60 years of restaurant experience to its franchise program. The company keeps its concept focused on the products that helped establish the brand, including golden fried chicken fingers, signature Guthrie’s Sauce and fries. :contentReference[oaicite:3]{index=3}

The menu also includes chicken finger combos, a chicken finger sandwich, family meals, group-sized chicken finger trays, kids meals and beverages. This focused selection reflects the simplicity that has been central to the Guthrie’s concept for decades. :contentReference[oaicite:4]{index=4}

Franchisee Support

Guthrie’s provides franchise owners with operations, development, marketing and grand opening support. Franchisees participate in the Guthrie’s Franchisee Training Program, which provides instruction related to restaurant operations, marketing and running a Guthrie’s location. :contentReference[oaicite:5]{index=5}

As owners prepare to open, Guthrie’s provides marketing materials for their local market. A Guthrie’s Opening Team is also available on site to assist during the restaurant opening.

Site Selection and Development

The Guthrie’s Franchising team provides criteria designed to help franchisees identify potential restaurant sites. The company reviews and approves the final site and building plan before development begins, helping owners move through the restaurant development process with guidance from the brand.

From Candidate to Grand Opening

The franchise process begins with an application and includes discussions with the Guthrie’s Franchising team, review of franchise information, a back-of-house tour and an in-person Candidate Hospitality Day with franchise leadership. Approved candidates then move into site selection, restaurant development and franchisee training before opening their location.

Growing the Guthrie’s Family

Guthrie’s has an established presence across the Southeast and is pursuing additional franchise growth, particularly in Southeastern markets and adjacent states. The company is looking for franchise owners who can introduce its chicken fingers and family hospitality to new communities while becoming part of the Guthrie’s family.

* This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.