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The Hitting Academy Franchise

The Hitting Academy

is seeking candidates for expansion.

What does The Hitting Academy Franchise Cost?

Total Investment$173,750 - $434,000
Cash Required$75,000
Business TypeFranchise
Target MarketSee List

Open an Athletic Training Center in Your Area.

Do you have a passion for baseball or softball and want to train players to be the best they can be? Use the latest technology in the most state of the art facility and train athletes with The Hitting Academy franchise.

The Hitting Academy has a unique system which has been proven since the first location opened in 2007.

Read more and learn about owning The Hitting Academy.

Open The Hitting Academy in any of these available states: AL, AZ, AR, CA, FL, GA, KY, LA, MS, NC, SC, TN, TX, VA, WV.


Training baseball and softball players has turned into a multi-million dollar industry the past few years. By using the latest in technology, The Hitting Academy is at the forefront of that training and helps athletes improve strength, agility, speed and overall performance.

The Hitting Academy's mission is to raise the skill level and overall enjoyment of baseball and softball players. Become a part of the future of baseball and softball and use the most technologically advanced equipment available.


More than 33 million people participate in baseball and softball leagues* making now a great time to invest in The Hitting Academy franchise. Here are more reasons to join The Hitting Academy franchise:

  • Hi-tech baseball and softball training
  • Facility can be located in a shopping center for free-standing building
  • Be your own boss and help thousands of players
  • Create your own schedule
  • Complete support and training from corporate
  • College baseball connections for players
  • A proven system with multiple revenue streams
    • Coaching
    • Monthly membership
    • Retail sporting goods
  • No experience necessary


The Hitting Academy is designed to fit a building that ranges from 3,500 - 10,000 square feet with a minimum ceiling height of a 12' clearance. The Hitting Academy facilities feature:

  • Air-conditioning
  • Indoor batting cages
  • Strength training and fitness areas


Based on the amount of construction needed per facility, the average location takes anywhere from 120 - 180 days to open.


Training focuses on 3 primary aspects fo the business:

  1. Sales and marketing
  2. How to conduct lessons, clinics and camps
  3. Client and member retention


A Hitting Academy mentor will be available to guide and assist you on any challenge you might encounter including the following:

  • Real estate support
  • Staff training
  • Facility development
  • Equipment sourcing
  • Construction needs
  • Marketing support
  • Franchisee training
  • Coaching instruction
  • Operations
  • Web site


Your initial investment in The Hitting Academy includes everything you need to run a successful training business:

  • Facility build-out
  • Batting cages and equipment
  • Flooring
  • Video cameras
  • Netting
  • Computer systems and point of sale
  • Sporting goods inventory
  • Two months’ rent
  • Working capital

Steps toward Ownership

  1. Complete and submit the franchise application
  2. Discuss and explore the opportunity in your area and review the FDD (Franchise Disclosure Document)
  3. Meet with 3rd party advisors
  4. Sign agreement, secure funding, create business plan and start site selection
  5. Negotiate and secure lease, begin architectural design and complete construction
  6. Begin the training program, pre-opening marketing, pre-sales drive and then open for business

The Hitting Academy franchise opportunities are available in: AL, AZ, AR, CA, FL, GA, KY, LA, MS, NC, SC, TN, TX, VA and WV.

Get started and inquire today!