About

3 Million Reasons We Are Different

10% of people who sign up for Tough Mudder never make it to the start line. Why? Most of them signed up alone, instead of on a team. It turns out that teamwork in training is just as important as teamwork on the course. That’s why we’re launching the opportunity to own a Tough Mudder Bootcamp. With 3 million instant customers and a disruptive approach to fitness, we’re tougher together. It’s no surprise that reserved territories are going fast.

Instant Customer Base

The Tough Mudder community is made up of over 3 million participants, volunteers and spectators. Open your Tough Mudder Bootcamp knowing that, on day one, we’ll be able to refer members your way.

Unparalleled Marketing Support

Launch your Tough Mudder Bootcamp with a custom marketing plan and keep members coming back with localized business and marketing strategies designed by leaders in the industry.

Low Investment, High Revenue

With a minimal real estate footprint, low upfront investment and instant customer base, you’ll be set up for success.

Premium Turn-Key Operations

Unique workouts are delivered via our custom technology. Classes are built on functional fitness not expensive equipment and you’ll receive support from a world-class operations team. We’ve done everything for you except reserve a territory.

The Bootcamp

We’ve spent the past year incognito, prototyping workouts and class formats to create a program that truly disrupts the fitness industry. Pairing team workouts with high intensity interval training, the 6 different classes increase accountability, deliver amazing results and provide a fun training program. This is not an indoor jungle gym. There aren’t any obstacles. It’s functional fitness for life, not just a Tough Mudder event.

Each class is supported by our unique technology platform which delivers movements at each class station so coaches can coach and you don’t have to worry about programming or expensive trainers. Plus, you’ll receive new workouts daily, keeping classes diverse and members coming back for more.

The Community

People have been training for Tough Mudder for years, now we’re putting a name on it. The Tough Mudder Bootcamp is designed to bring the Tough Mudder and local community together, while providing the best group-based functional fitness workout. The affordable price point for classes bring the teamwork, camaraderie and fun that make a Tough Mudder unique, to even more people. Moreover, integration with Tough Mudder events unites members around a common goal, while introducing new members who want to join the tribe.