Turquoise Wine Bar

Food & Beverage

Turquoise Franchise is building the leading scalable wine bar brand in a highly fragmented, $70B+ U.S. wine market. While most wine bars remain independent and operationally inconsistent, Turquoise brings systemization, brand cohesion, and recurring revenue to a category ready for consolidation. The concept prioritizes recurring wine club memberships, high-margin retail bottle sales, structured tasting events, and curated private experiences — creating diversified revenue streams and stronger EBITDA stability than traditional food-heavy restaurant models.

Availability

Turquoise Wine Bar is currently accepting inquiries from the following states:

AZ, CO, FL, IL, KS, MI, MN, NE, NV, SC, TN, TX, WI

Turquoise Wine Bar

  • Requirements

    Financial requirements for this franchise:
    Minimum Cash Required$100,000
    Net Worth$500,000
    Franchise Fee$45,000
    Royalty Fee6%
    Total Investment$350,000

  • Options

    Options available to franchisees:
    Home BasedNo
    Mobile FranchiseNo
    Military DiscountNot Available
    FinancingAvailable
    TrainingAvailable

  • Franchisor Details

    Facts about this franchise:
    HeadquartersGlendale, AZ
    Total Units10
    Year Founded2022
    Franchising Since2025

What does a Turquoise Wine Bar Franchise Cost?

The cost to own your own Turquoise Wine Bar franchise requires you to make an initial total investment of approximately $350,000. Additionally, you will need to have at least $100,000 in liquid capital.

Turquoise is not just a wine bar. It is a lifestyle ecosystem that extends beyond four walls through franchise growth, wine travel experiences, private label sourcing, and branded merchandise. This layered model deepens customer loyalty, increases lifetime value, and expands revenue per location.

With disciplined cluster-based expansion, targeted multi-unit operators, and operational systems built for replication, Turquoise is positioned to become the dominant lifestyle wine franchise in the United States. For investors, this represents an opportunity to participate early in a premium, scalable hospitality platform built on community, recurring revenue, and long-term strategic acquisition potential.

The wine bar category remains highly fragmented and under-branded. Turquoise brings structure, scale, and brand equity to a space ready for consolidation.

With diversified revenue streams, disciplined cluster-based growth, and strong unit-level economics, Turquoise is positioned to build a premium national platform with meaningful valuation upside.

Our Vision

We are building the most respected lifestyle wine franchise in America — a brand that transforms how people gather, connect, and experience wine in their communities. Our leadership team believes the future of hospitality is not transactional — it is relational. Consumers are no longer looking for just a place to drink. They are looking for belonging, education, experience, and identity. Turquoise is designed to deliver all four — consistently, at scale. We are not building isolated locations. We are building a national platform.

Turquoise Is Positioned To:

  • ​Create brand density in affluent markets
  • Increase customer lifetime value
  • Achieve stronger EBITDA multiples through system-wide scalability
  • Drive recurring revenue through wine club memberships
  • Build guest-centric owners in neighborhood-focused territories​

Why It Matters

Fragmented categories create opportunity. Wine bars remain largely independent and inconsistent, which means brand equity and scale advantages are still up for capture.

  • Create brand density in affluent markets
  • Increase customer lifetime value
  • Achieve stronger EBITDA multiples through system-wide scalability
  • Drive recurring revenue through wine club memberships
  • Build guest-centric owners in neighborhood-focused territories

What Makes Us Different

  1. Exclusive Wine-Focused Concept Few wine bars operate at our scale, offering growth potential in an under-served market.
  2. Community-Centered Experience - Guests return for the atmosphere, events, staff, and hospitality—not just the wine.
  3. Turnkey Operations - Proven systems, staff training, and operational support reduce friction and increase margins for franchisees.
  4. High-End Yet Approachable - A refined experience that doesn’t feel intimidating—appealing to a broad demographic.
  5. Brand Strength & Recognition - Award-winning brand with loyal patrons and a strong presence across the Southwest.

Training

Amazing training for all business topics - including how to run the wine bar.

Want to connect with the team at Turquoise Wine Bar? Start Here
Franchises