When entering the restaurant industry, it is nearly mandatory for you to pick a niche of the market you will serve. As you sort through the various options for your new restaurant venture, don’t overlook barbeque. Barbeque is a popular type of food throughout much of the country, and quality barbeque can successfully build a loyal following.
Start with Market Research
You’ll need to pick a location for this new business, and that starts with researching the local market and trying to find an opportunity where a barbeque franchise would make sense. While this type of food is popular, there is only so much that one market will support, so opening in an area with two or three BBQ places already in business doesn’t make much sense. Take the time to look around your region and see if you can find a spot where barbeque would be a welcome addition to the local dining scene.
Take Your Food to the Community
Once you are up and running with your new business, the best way to earn loyal customers is to get them to try your food. And while you can hope some people will stop by to try you out, it might be necessary to get out into the community to take the food to them. That means attending things like fairs and festivals, where you might be able to set up a booth and give away samples or sell small plates for a low price. There will be plenty of legwork and probably long hours early on, but you could build the foundation for something meaningful if you are willing to put in that effort.